by stuartferster | Feb 25, 2021 | Blog, Entrepreneurship, Finances, Small Business, Stuart Ferster, Trends
The COVID-19 has brought a new play to the business arena. Small businesses have had to go back to the drawing board to scrutinize their marketing strategies. They have had to reposition their businesses to remain relevant in the competitive business world. Small...
by stuartferster | Dec 21, 2020 | Blog, Entrepreneurship, Finances, Small Business, Stuart Ferster, Technology, Tips, Trends
Whenever you run a query on Google or a search engine, the first results that come on top are those labeled with “Ad.” Those are pay-per-click ads. Pay-per-click or PPC advertising is a well-known digital and internet marketing tool. When trying to attract...