by stuartferster | Apr 8, 2021 | Blog, Entrepreneurship, Finances, Management, Organization, Small Business, Stuart Ferster
The pivot, if properly executed, can work in business. It has led to some significant successes, particularly in technology. Twitter was formerly a podcasting network, and YouTube used to be a video dating site. Knowing when and how to pivot is critical to being...
by stuartferster | Apr 8, 2021 | Blog, Entrepreneurship, Finances, Small Business, Stuart Ferster
It’s not easy to realize that your business has failed after putting so much into it, but there may come a time to face this unpleasant reality. If you do find yourself in this situation, there will be a process you’ll have to go through to recover from...
by stuartferster | Mar 23, 2021 | Blog, Entrepreneurship, Small Business, Stuart Ferster
During the pandemic, many entrepreneurs watched helplessly as their businesses collapsed. The government has heard their cry, and it’s willing to help them start all over again. Here is how someone can apply and get grant funding for their business. Who is...
by stuartferster | Feb 25, 2021 | Blog, Entrepreneurship, Finances, Small Business, Stuart Ferster, Trends
The COVID-19 has brought a new play to the business arena. Small businesses have had to go back to the drawing board to scrutinize their marketing strategies. They have had to reposition their businesses to remain relevant in the competitive business world. Small...
by stuartferster | Jan 28, 2021 | Blog, Entrepreneurship, Small Business, Stuart Ferster, Technology, Tips, Trends
Proof of concept is one of the most critical factors in starting a successful business. Often, entrepreneurs rely on their instincts or anecdotal evidence to support the idea that there’s a market for their goods or services. This is a mistake for several...
by stuartferster | Dec 21, 2020 | Blog, Entrepreneurship, Finances, Small Business, Stuart Ferster, Technology, Tips, Trends
Whenever you run a query on Google or a search engine, the first results that come on top are those labeled with “Ad.” Those are pay-per-click ads. Pay-per-click or PPC advertising is a well-known digital and internet marketing tool. When trying to attract...
